below the fold

Short definition from Wiktionary

Prepositional phrase

1. 1
   Printed on the lower half of the front page of a broadsheet newspaper, such that it is not immediately visible on a folded copy of the newspaper, e.g. as displayed at a newsstand or in a vending machine.
2. 2
   Far enough down that it is not likely to be visible in the initial display of a window or screen, such that the end user will probably have to scroll down before seeing it.