veneer

Short definition from Wiktionary

Noun

1. 1
   A thin decorative covering of fine material (usually wood) applied to coarser wood or other material.
2. 2
   An attractive appearance that covers or disguises one's true nature or feelings, the veneer of culture.

Verb

1. 1
   To apply veneer to.
2. 2
   To disguise with apparent goodness.