guerrilla
Pluralguerrillas
Pluralguerrillas
- 1A fighter who belongs to a small, independent group and attacks larger forces by surprise.
Like a small swarm of bees that sting and quickly fly away before you can swat them.
The guerrilla hid in the hills and struck the convoy at night.
Government troops struggled to catch the fast-moving guerrillas.
Similarinsurgent, rebel, partisan, irregular
Note
- 2Describing fighting done by small, independent groups using surprise attacks instead of regular armies.
The rebels used guerrilla tactics to wear down the much bigger army.
Their guerrilla raids targeted bridges and supply trucks at night.
Similarirregular, insurgent, partisan
Oppositeconventional
Note
- 3Using clever, unusual methods that go against the normal way of doing things.
The startup ran a guerrilla campaign with stickers and street art.
Activists took a guerrilla approach, planting gardens on empty city lots overnight.
Similarunofficial, underground, unconventional, subversive, unauthorized
Oppositeofficial, conventional, mainstream
Note
- 4Describing low-cost, surprising ways of advertising that grab attention in unexpected places.
The brand used a guerrilla stunt to launch its new drink.
A guerrilla ad painted on the sidewalk surprised morning commuters.
Similarunconventional
Oppositetraditional, conventional
Note
- 5A person who advertises products using surprising, low-cost, unusual methods.
The guerrilla behind the new soda launch covered bus stops with playful chalk art.
As a guerrilla, she sold products through surprise stunts instead of paid ads.
- 6A person who makes bold, independent TV outside the big networks.
The guerrilla broadcast her own news show from a tiny borrowed studio.
As a guerrilla, he filmed and aired the stories the major networks ignored.
Less common meaning
- 7A war fought by small, independent groups instead of an official army.
The peasants waged a long guerrilla against the foreign occupiers.
The countryside endured years of guerrilla after the king's army withdrew.
Note
Showing meanings only.
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Origin
From Spanish guerrilla, a small form of guerra meaning "war." It was made up during the Peninsular War.