brand
Pluralbrands
Pluralbrands
Formsbrands, branding, branded
- 1
- 2To give a product a name, logo, and look so people know it.
Like putting your own label on something so everyone knows it's yours.
They branded the new drink with a bright red logo.
The company wants to brand its app as fun and easy.
UsageSay they branded it as a cheap choice.
Similarmarket, position, promote, label
Note
- 3The public image and usual style of a person or group.
Like the picture that pops into people's heads when they think of you.
The singer's brand is all about being honest and down to earth.
Politicians work hard to protect their brand.
UsageSay something is on-brand if it fits a person's image.
Similarname, reputation
Note
- 4
Less common meanings
- 5
- 6To burn a mark into an animal's or a person's skin with a hot iron.
Like stamping a name onto something so everyone knows whose it is.
The cowboys branded the cattle every spring.
They brand each calf with the ranch's symbol.
- 7To call someone or something by a bad name that is hard to lose, often unfairly.
Like sticking a label on someone that won't peel off.
The newspaper branded him a liar.
Don't brand her a cheat without proof.
UsageSay they branded him a liar.
Similarlabel, stigmatize, denounce, dub, tag
Note
- 8
- 9To stick so firmly in someone's memory that it cannot be forgotten.
Like pressing a stamp so hard the mark never comes off.
The terrible accident branded itself on her memory forever.
Fear can brand a single moment into your mind for life.
UsageSay a picture is branded on your mind.
Similarsear, etch, imprint, engrave, burn
Note
- 10A hot iron tool used to burn a mark into an animal's skin.
Like a stamp, but heated red-hot so the mark never comes off.
The rancher heated the brand in the fire before marking each calf.
At the museum, an old brand once used on a cattle ranch hung on the wall.
Similariron
- 11A burning or glowing piece of wood or coal pulled from a fire.
Like a piece of wood from a fire that still glows red.
She pulled a glowing brand from the campfire to light her way.
The fearful brands and bleezes of het fire.
1513, Gavin Douglas, The EneadosHere, brands means burning pieces of wood from a fire.Note
- 12A flame, or a tongue of burning fire.
Is yet againe thy brest enflamde, / with brande of venus might
1559, Jasper Heywood, TroasHere, brand means a flame or fire.Goe to prepare the maryages what neede the torchis light? be holde the towres of troy do shyne with brandes that blase full bright.
1559, Jasper Heywood, TroasHere, brandes means bright flames of fire.Note
- 13A large, destructive fire that spreads widely.
Note
- 14A sword used as a weapon for fighting.
Paradise, so late their happy seat, / Waved over by that flaming brand.
1667, John Milton, Paradise LostHere, brand means a sword, a weapon for fighting.Note
- 15A burning torch held up to send signals to people far away.
- 16A tiny fungus that makes plant leaves look burned or scorched.
- 17To be extremely hot, or to burn fiercely.
Showing meanings only.
Practice
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Origin
From Old English brand, meaning fire, flame, torch, or sword. It goes back to older Germanic words for burning.
Checked 31 Oct 2026 · 3 facts
- English brand descends from Old English brand. kaikki.org
- Old English brand meant fire, flame, torch, or sword. kaikki.org
- The word derives from older Germanic vocabulary associated with burning. en.wiktionary.org