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branding

SayBRAN-ding/ˈbrændɪŋ/

4 meanings of branding

Practice

  1. 1
    noununcountable
    The work of telling people about a product or company so they remember and trust it.

    Like making a name for yourself so everyone knows who you are.

    The store changed its branding to attract younger shoppers.

    Strong branding helped the small startup feel trustworthy.

    Similarmarketing, promotion, advertising, publicity

  2. 2
    noununcountable
    The logos, colors, and designs that show which company something belongs to.

    Like a sports jersey's colors that tell you which team a player is on.

    The new branding uses bright green and a simple logo.

    Fans recognized the team by its red and gold branding.

    Similarlivery, identity, image, look

    Note
  3. 3
    noununcountable
    Burning a mark into the skin of an animal or person to show who owns them.

    Like burning your name onto something so everyone knows it is yours.

    On the ranch, branding helps owners know which cows are theirs.

    The branding left a clear mark on the calf's side.

    Similarmarking

    Note
  4. 4
    verb
    Present participle of brand. Use this form for something happening right now.

    The cowboys are branding the new calves today.

    They spent the whole afternoon branding the herd.

    Note

branding is a form of brand

brand, verb: To give a product a name, logo, and look so people know it. Full entry

Forms
brandbrands he/she/itbranding -ing formbranded past tense, past participle
Spelling
brand → branding: add -ing

Practice

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